25 Apr Byron Allen, the comedian-turned media mogul, explains why he wants to be in the movie business
Entertainment Studios founder Byron Allen is known for unexpected bets, such as recently buying the Weather Channel’s parent company for $300 million.
Even so, why would the comedian, who owns television channels such as Pets.TV and Cars.TV, want to get into the business of releasing big-screen features?
In remarks at CinemaCon in Las Vegas, the 57-year-old comic-turned media mogul explained his unconventional career arc to cinema owners, relishing his status as a Hollywood outsider trying to find a niche among the major established players.
In a 30-minute speech, he promised cinema operators he would release the kinds of mid-budget movies the studio system has largely abandoned, comparing his company to a lightweight boxer.